Founder of SAS Creative, Sophie launched the business in 2017 after being made redundant from her role as a PA within the private medical insurance sector. During her
previous career, she worked closely alongside marketing teams while also leading internal communications — discovering a genuine passion for people engagement, creativity, and online communication

What started as a new beginning quickly grew into a multi-award-winning creative marketing business built on determination, adaptability, and a commitment to helping others succeed. Like any entrepreneurial journey, it hasn’t always been easy. Through continuous learning, research, hands-on experience, and determined ambition, Sophie developed the knowledge and confidence to deliver real value to businesses across a wide range of industries. As digital marketing continues to evolve, one thing has remained constant — Sophie’s dedication to making a difference to those she works with

In July 2020, Sophie launched Reel Social — a specialist marketing platform designed to support professionals within TV, film, performing arts, and the wider creative industries. Recognising a gap in the market, Reel Social was created to help talented individuals, productions, and creatives increase visibility, grow their audiences, and gain valuable exposure within a competitive industry. To further support the creative community, the Reel Social Magazine launched in December 2020. Published bi-monthly, the online magazine quickly became a recognised platform within the performing arts industry, featuring established names including Lou Ferrigno,
Patrick Kilpatrick, Louis Mandylor, and many other respected industry professionals, alongside emerging actors, filmmakers, and creatives.

Building on the success of Reel Social, RS FilmFest was launched in January 2022 to celebrate and showcase talent within the short film industry through live events and networking opportunities.

Since its launch, the festival has continued to grow, welcoming respected industry speakers including Joseph Millson, Peter Pedrero, Mark Foligno, Hayley Palmer, Andy Morahan, and many more professionals working across film, television, and media.